Spreading love one t-shirt at a time 

Each t-shirt is curated with a well thought-out message we hope might inspire or encourage someone else on their journey through life.

When you wear one of our t-shirts, you too become a part of our mission to make a positive difference in the world.

For every t-shirt sold we donate $5 to I AM HOPE


I AM HOPE is the youth and community focused support group run by The Key to Life Charitable Trust, started by Mike King. For the last three years Key To Life have been promoting positive attitudinal societal change in schools and communities up and down the country, and funding private care and counselling for young people stuck-in-the-mud on waiting lists.